SA Classic

Borgward in South Africa

1960 Borgward Coupé

Dr. (Eng.) Carl F.W. Borgward was the founder and owner of the Borgward group
in Bremen, West Germany.  Born in 1890 in Hamburg-Altona and trained as a fitter
and turner, he later studied mechanical engineering. Wounded in World War 1, he
returned and bought a share in a small manufacturing business. This he then took over
and turned it into an automotive component manufacturer for radiators and fenders.

During 1924 he started making three-wheeler 200cc 2-stroke delivery vehicles which
became quite successful, and led to the Goliath light commercials. His business was
growing and in 1929 he also bought shares of the ailing Hansa-Lloyd company at a
discounted price, which also gave him control of the company.

In 1931 he launched the first Goliath passenger vehicle, the three-wheeled Pionier,
and some 4000 were sold.  By 1934 Borgward launched the Hansa 1100 and 1700,
nice and well-enginered cars that re-established his reputation. Production of Goliath
and Hansa-Lloyd trucks continued.

 

During the second World War…

Dr. (Eng.) Carl F.W. Borgward was forced to build military vehicles, but
most of his factories were destroyed in bombing raids. Borward had to start from
scratch after the War.  His first post-war car was also the first all-new German car,
the Borgward Hansa 1500, released at the end of 1949.  The modern styling of this
car was the work of Dr. Borgward himself as with all Borgward Group products.

1950 two new cars appeared, both with two-stroke motors and front-wheel-drive.
The tiny Lloyd with a 293 c.c. motor and the larger Goliath, with a 688 c.c. engine.
1952 the Borgward Hansa 1800 appeared and in June 1954 a totally new Hansa 1500
named Isabella, followed by the Isabella Coupé, Borgward´s most elegant design.
A total of 202‘862 Isabellas was produced.

1960 the big six cylinder Hansa 2400 was replaced by an all new design, the P100.
This car had a very advanced air suspension, well before Mercedes Benz followed
with the same system. Unfortunately only 2547 P100 were built before the end of
the Borgward Group.

The end of the Borgward Group is a sad story. The Government of the state of
Bremen claimed that Borgward was insolvent, and then forcefully acquired the
company and sold all the assets.  All creditors were paid in full, proving that the
company had never been insolvent after all.

Borgward Gariep Dam Meeting 2015

The impressive line-up of cars

What a beauty in a great setting

Borgward Gariep Dam Meeting 2004

The impressive line-up of cars

Judging the cars

Borgward Gariep Dam Meeting 2002

Some of the cars attending the meeting

The recipients of the trophies

Borgward Gariep Dam Meeting 2000

Impressive Borgward Coupe line-up

Borgward line-up

Borgward Display

George Car show February 2004

First Prize winning Borgward display Ceres show 2001

Borgward Isabella Coupé

1957 Borgward Isabella Coupé

1957 Borgward Isabella Coupé

1958 Borgward Isabella Coupé

1958 Borgward Isabella Coupé

1959 Borgward Isabella Coupé Caberiolet

1960 Borgward Isabella Coupé Caberiolet

1960 Borgward Isabella Coupé

1961 Borgward Isabella Coupé

Borgward Isabella Coupé Before Restoration

1958 Borgward Isabella Coupé

Borgward P-100

Borgward P-100

1961 Borgward P-100 Limo

1961 Borgward P-100 Limo

Borgward Sedan

1957 Borgward Isabella

1957 Borgward Isabella TS

1957 Borgward Isabella Dash

1958 Borgward Isabella

1958 Borgward Isabella TS

1960 Borgward Isabella

1960 Borgward Isabella TS

1960 Borgward Isabella

1960 Borgward Isabella TS

1961 Borgward Isabella TS

Borgward Combi, Pickup & Utilities

1956 Borgward Hansa 1500 Pick Up

1958 Borgward Isabella Combi

1960 Borgward Isabella Combi

1960 Borgward Isabella Combi

1962 Borgward Isabella Combi (very rare model)

1959 Borgward B611 Camper

1960 Borgward B611 Camper

1960 Borgward B611 Commercial

Borgward B2000

1959 Borgward 1500 Truck

Borgward Hansa 2400 Pullman

1958 Borgward Hansa 2400 Pullman

1958 Borgward Hansa 2400 Pullman

Borgward Hansa 1500

1949 Borgward Hansa 1500

1949 Borgward Hansa 1500

Borgward Arabella

1960 Borgward Arabella

1960 Borgward Arabella Dash

1959 Borgward Arabella flat-four Engine - was later adapted for used in the 1968 Subaru

Borgward Goliath - Hansa

1958 Goliath

1960 Goliath Hansa 1100 Cabriolet Dash

1960 Goliath Hansa Cabriolet - only surviving specimen

1960 Goliath Hansa Cabriolet - only surviving specimen

Borgward Lloyd

1958 Lloyd Alexander T.S. LP600

1959 Lloyd Alexander 600

Original "Werks Fotos" from the Archives of Graham Davies

Launch of the Borgward P-100 at the 1959 Frankfurt Autosalon by Dr Borgward

Borgward Isabella Engine

Borgward Hansa 2400 Pullman

Pritschenwagen 1.5t Frontlenker

Borgward Hansa 1100

Rarities from the Archives of V. Janssen

1931 Goliath Pionier Open Three Wheeler

1931 Goliath Pionier Closed Three Wheeler

1934 Hansa 500

Goliath F 200 Chassy

Goliath F 200 Lieferwagen 1933 - 1938

1950-52 Borgward Hansa 1500 Woody Kombi

1951 Goliath Typ GP 700

1951 Goliath GP 700 Sport-Coupé

Goliath GD 750 Lieferwagen 1951 - 1955

1954 Borgward Hansa 1500

1956 Hansa 2400 Pullmann

1956 Borgward Isabella Hardtop Cabriolet Deutsch

1957 Borgward Isabella Cabriolet

1958 Goliath Hansa 1100 Coupé

1960 Borgward P-100

1960 Borgward Factory

1961 Borgward Isabella Coupe Cabriolet

1961 Borgward Arabella

Borgward Jeep

Borgward Project 59

1960 Isabella de Luxe Restoration

This left hand drive car is believed to have been driven
through Africa from Germany to South Africa. The
owner would appreciate any further information on the
history of this car.   –   Click here to contact the owner

Engine & Suspension Assembly

Suspension Assembly

New Engine

Fitting of Suspension & Engine

Fitting of Carpet

Fitting of rear Seat

Fitting of Sunroof, Liner & Dash

Fitting of Body Panels

Interior complete

Dash complete

Exterior complete

Finished Car

Rarities from the Archives of V. Janssen

Carl F. W.
Borgward

10th Nov. 1890 to
28th July 1963
Aged 73

Borgward Club of South Africa

Borgward History

Please note that while we are providing the links on our WebPages
for your convenience, we take no responsibility for the content
thereof, as we have no influence over these linked pages.
Borgward History

International Borgward Links

Please note that while we are providing the links on our WebPages
for your convenience, we take no responsibility for the content
thereof, as we have no influence over these linked pages.